Assets
Brand backgrounds
The mark artwork at full saturation, for covers, story tiles and anything that needs presence.
Patterns
The mark as a soft halftone pattern, single or tiled, in the brand hues. Originals at 4056 × 2282.
Soft backgrounds
Grainy gradient blooms of each hue over offwhite, for quieter surfaces and product visuals.
Illustration
Painted landscapes at golden hour: open sky, warm hills, people in conversation. Originals, 16:9.
Generating new illustrations
New scenes are made in Midjourney with the set above as reference.
- 1Download the imagery and drop it into Midjourney.The illustrations above are the reference set. Use several at once so the style averages out.
- 2Attach them as a style reference (--sref).The recommended option: it carries over the painterly look, light and palette without copying a scene.
- 3Use --cref or an image prompt only when needed.A character reference keeps one person consistent across images; an image prompt steers composition.
“An early morning sunrise, warm lighting, yellows, grassland greens, hills, clouds, add two people having a conversation face to face, not holding hands, friends, chatting.”
“Two people having a conversation at a desk face to face on a grassy field at sunset, sunlit grass. In the background, rolling hills extend to the horizon under a gradient sky shifting from blue to warm orange near the horizon. A cluster of green pine trees stands on the left side of the hill, and a small group of trees is visible in the distant valley to the right.”
“A person walking across a grassy field at sunset. A young man with dark curly hair is shown in profile, walking to the right on a hillside covered in golden, sunlit grass, rolling hills extend to the horizon under a gradient sky shifting from blue to warm orange near the horizon.”
“An early morning sunrise, warm lighting, yellows, grassland greens, trees, cell tower, yellows, trees, one person walking left to right from the canvas, side profile of the person walking.”
Ready-made
Finished pieces the team can use as they are. Social banners first; more formats as they come.
Graphics
Hand-drawn takes on the mark, for playful moments.
